About US


Urban Assets believes planning and development are inherently collaborative. We target projects that meet community needs, promote equity, and further healthy, sustainable growth.

Problem Solving Through Planning

We use our planning expertise to help clients with challenging projects.

Project Management

We have the experience and expertise to manage all aspects of a project from beginning to end.


We have the knowledge and skills to design and implement successful fundraising strategies.

Predevelopment Services

We help determine the details, resources, and strategy necessary to successfully implement projects.

Municipal Approvals

We help navigate the City of Madison’s unique entitlement and permitting processes.

Community Engagement & Facilitation

We achieve equitable outcomes for projects through innovative and inclusive engagement processes.

What We Do

We provide research and analysis, strategic guidance on project development, and project management from concept through implementation. 

Our Team

Meet the team that will provide you with the vision, the skills, and the expertise to accomplish your challenging project through a customized and collaborative process.

Melissa Huggins, AICP

Quinn Heneghan
Fundraising and Operations


Explore some of our significant non-profit and affordable housing development projects.

Our Practice

Stage One

Community Engagement

Alder Communication
Stakeholder Outreach
Committee Meetings
Neighborhood Meetings

Stage Two


Feasibility Study
Fundraising Infrastructure
Fund Development
Capital Campaign

Stage Three

Project Management

Development Team Assembly
Design Process
City Staff Communication
City Submittal

Stage Four


Alder Support
Urban Design Commission
Plan Commission
Common Council
Department Sign Offs

How can we help you?

We deliver planning and strategic project management for community-oriented projects. How can we help?